Mark Zuckerberg is bringing NFT to Instagram

Facebook founder Mark Zuckerberg confirmed earlier reports that video and photo-sharing app Instagram plans to add non-fungible tokens (NFTs) to the platform.

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Mark Zuckerberg confirmed that digital collectibles would be arriving on Instagram “in the near term.” Mark Zuckerberg confirms NFTs are coming to Instagram

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Zuckerberg and other execs have previously expressed an interest in NFTs, with Instagram’s top executive Adam Mosseri saying the company was “actively exploring” the technology.

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NFTs, or non-fungible tokens, are unique digital items stored on a blockchain, the same network that runs cryptocurrencies. Anything digital - images, videos, even the online version of any article - can be converted into an NFT

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Instagram’s interest in NFTs comes in-line with parent company Meta’s aspirations for the future.

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The company is working on its metaverse and having NFTs and digital goods on Instagram will only make things better for Meta.

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